PROJECT: PHOTO ILLUSTRATION CLIENT: CHRISTIAN DIOR
SP Studios was contracted by CHRISTIAN DIOR to help promote their brand through intimate, invitation-only trunk shows across the United States. We conceived and produced a series of images based on Dior’s current advertising studio-stills. By digitally illustrating from the existing images – with location specific backgrounds (ie: snow for Aspen, volcano for Hawaii, ‘Hollywood’ sign for LA, skyline for NYC) – we created a successful extension of the recognizable brand look-and-feel while still making each special-event feel ‘custom’. We also designed and produced each of the printed invitations.