Event Program and Identity Design
PROJECT: EVENT PROGRAM BOOKLET
CLIENT: LOUIS VUITTON (LVMH)
SP Studios was contracted by LOUIS VUITTON MOËT HENNESSY (LVMH) each year from 1996-2000 to design and create the visual design elements for the Louis Vuitton Classic at Rockefeller Center. We provided the design concept, digital imaging, photo retouching, project management, layout, production, and digital-illustration for multiple projects – banners, flags, exhibit signage, special event invitations, programs, posters, displays, press kits, etc. – including this 52-page Event Program in 1998. Photo-Illustration by Scott A. Park, SP Studios founder, was created in the Rockefeller Center Chanel Garden and featured on all Louis Vuitton Classic at Rockefeller Center communications materials - including: the cover of the printed program, invitations to the Gala Dinner, publicity posters, public relations outreach, window displays, etc. The Louis Vuitton Classic at Rockefeller Center drew more than 4.2 million visitors.
Branding & Identity
Consultancy
Creative Concept
Digital Imaging
Graphic Design
Photo-Illustration
Logo Design
Photography
Project Management